About
Highly innovative Product Design Leader with extensive expertise in UX/UI design, product strategy, and AI-driven experiences. Proven success in spearheading 0-1 product development, fostering cross-functional leadership, and significantly driving user engagement and operational efficiency across consumer and enterprise products. Passionate about crafting impactful, human-centered design solutions that deliver measurable business value and foster meaningful interactions.
Work
Summary
Led product design and strategy for an anti-shallow app, driving significant user engagement and personal reflection through innovative audio-based interactions.
Highlights
Conceptualized and led the product design for an anti-shallow app, achieving a 65% increase in user engagement during App Store beta testing.
Directed comprehensive product strategy and user journey, resulting in 78% of beta users reporting enhanced personal reflection through audio-based interactions.
Summary
Defined and implemented scalable design systems, enhancing team efficiency, and led cross-functional teams to improve product launch timelines and user satisfaction.
Highlights
Defined and implemented scalable design systems, increasing team efficiency by 45% across design sprints and 0-1 discovery research projects.
Led cross-functional teams in product, marketing, and operations for end-to-end user experience, improving product launch timelines by 30% and boosting user satisfaction by 42%.
Designed AI-powered mobile-first vending UX, boosting transaction efficiency by 53% and increasing user spend to $250/month from $70 in traditional vending.
Summary
Spearheaded user research and UI/UX design for AI-driven conversation analysis, improving data processing and community engagement.
Highlights
Spearheaded user research and UI/UX design for the Local Voices Network, an AI-driven conversation analysis tool, integrating AI-powered community insights to improve conversation data parsing speed by 38% and increase engagement by 52%.
Partnered with AI engineers to create LLM-powered community dialogue tools, leading to a 47% improvement in data-driven community sense-making.
Designed a platform leveraging MIT's AI to analyze conversations, expanding partnerships to 200+ nonprofits in 60+ countries and increasing engagement by 25%.
Summary
Designed a 3D AR/VR app in collaboration with Machine Learning engineers, enhancing user engagement and interaction fluidity.
Highlights
Designed a 3D AR/VR app using Unity in collaboration with Machine Learning engineers, resulting in a 60% increase in user engagement and securing a Knight Foundation grant.
Collaborated with multi-disciplinary teams to deliver AI-driven user experiences that enhanced interaction fluidity by 55%.
Summary
Led high-impact design projects for major clients, significantly increasing online sales conversions, user engagement, and operational efficiency.
Highlights
Led design projects for high-traffic sites, including Google Store, resulting in a 35% increase in online sales conversions post-redesign.
Directed UX/UI initiatives for American Express's Small Business Saturday and Chase's Mission Main Street, driving a 48% increase in user engagement and a 30% improvement in responsiveness.
Led efforts to design responsive tutorial overlays and optimized QA processes, achieving 95% partner satisfaction and saving $180K in operational costs.
Pioneered the implementation of new workflows, cutting work time by 50% and saving over $1K.
Summary
Designed cross-platform media experiences and developed UX for high-profile interview microsites, significantly boosting user engagement and page views.
Highlights
Designed cross-platform media experiences, contributing to a 27% increase in daily active users across desktop, mobile web, and iOS and Android applications.
Developed the UX for Mic's interview microsite featuring President Obama, increasing page views by 62% during the campaign on the Iran Deal.
Championed efforts to redesign the iOS app and web interface, resulting in a 30% increase in page views within three months.
Summary
Led smart search design improvements and spearheaded UX redesigns to enhance user engagement and efficiency across key platforms.
Highlights
Spearheaded the redesign of Smart Search, delivering personalized results for 25% of Amex.com searches, with a projected 30% increase in CTR and over $13K in business value.
Revamped the 'Looking for a card?' section on the homepage, driving a 35-basis-point increase in visitors (~311 new users) and enhancing user engagement through A/B testing.
Led smart search design improvements, enhancing search functionality and increasing user engagement by 40%, boosting visitors by approximately 311 through A/B testing.
Spearheaded a UX redesign across the homepage and account summary sections, reducing Interactive/Ghost Chat rates by 22% and driving 33% growth in click-to-chat engagement.
Volunteer
Languages
English
Native
Chinese
Fluent
Skills
Product Design & Strategy
0-1 Product Development, UX/UI, Design Systems, AI Product Design.
Technical Tools
Figma, Adobe Suite, React, HTML, CSS, Cursor, Claude.
User Research
Interviews, Data Analysis, A/B Testing, LLM Integration.
Leadership & Collaboration
Product Management, Cross-functional Teams, Mentoring.
